Ask yourself if you are using the right medium for the right activity.
Chances are you already have a presence on many channels. If you haven’t already, it is important to determine which tools are going to be used in a professional capacity.
LinkedIn, Quora, Twitter and blogs are all good ways to showcase your talents and the value you can add to a company. You must be able to be found online, and the things you post help define that you have a brand beyond your resume and cover letter.
At minimum, your LinkedIn account should be robust with a professional picture and showcase your professional highlights. If you haven’t already, consider using Twitter to share industry-specific information, link to articles and join in on job seeker chats. Also, check out Quora to answer questions and show your expertise on a topic by topic basis. These tools will help you maintain contact with your network and could potentially help you connect with like-minded professionals.
How do you use social media in your job search?